Givaudan's unrivalled investment in taste modification research
has significantly expanded our capabilities in TasteEssentials™
for Salt Reduction. Food companies are striving to provide consumers
with healthful foods, but know they must deliver mainstream
appeal. Please visit the TasteEssentials™ for Salt Reduction
page for details on how Givaudan's newest development can help
you launch consumer-winning products. TasteSolutions™ for Health
& Wellness combines capabilities, know-how, and proprietary
technology and ingredients to create flavours for foods and
beverages that contribute to healthier living.
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Between 60% and
70% of sugar comes through processed foods and beverages
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Reduction in salt
levels can negatively affect taste and consumer satisfaction
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Concerns about
obesity and its secondary diseases drive consumption decisions
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Consumers use
foods and beverages for preventative or therapeutic purposes
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Consumers are taking
a much more holistic approach to health and wellness
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